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The Future is for Creative Ventures

Creative Ventures is a dynamic keynote and workshop series designed to bring together entrepreneurs and artists from various creative fields in the Nordic and Baltic regions. The series fosters co-learning, sparks innovation, and provides a platform for cross-disciplinary collaboration. Participants will explore how to harness creativity, drive business growth, and shape the future of entrepreneurship through inspiring keynotes, hands-on workshops, and networking opportunities.

This initiative builds on the outcomes of the Aalto EE and Aalto University Future Artpreneurship project (2021–2022), which identified the need for further education within the creative sector.

Creative Ventures equips participants with the business acumen, skills, and resources they need to succeed as creative entrepreneurs. Through a combination of keynotes, workshops, and Nordic/Baltic networking opportunities, the series empowers creatives to navigate the complexities of entrepreneurship and build sustainable careers.

The series will be conducted as a Nordic and Baltic roadshow, complemented by webinars. Keynotes will follow a hybrid format, enabling free participation for everyone interested across the Nordic and Baltic regions.

The initiative is supported by the Saastamoinen Foundation and reflects a collaborative effort to uplift the creative fields across these regions.

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January 30, 2025: The Convergence of Creativity and Entrepreneurship

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Instructors

Astrid Huopalainen

Astrid Huopalainen is an Assistant Professor in Leadership for Creativity at the Department of Management Studies and Department of Art and Media at Aalto University

Ms. Huopalainen is a qualitative researcher who studies the connections and possible conflicts between art and organization, leadership in creative organizations, and creative work in the post-industrial era. Her multidisciplinary research interests include organizational aesthetics, leadership for creativity, and interactions between art and management.

Terje Gaustad

Terje Gaustad is an Associate Professor at Kristiania University College’s School of Arts, Design and Media

He is the leader of Kristiania’s Center for Arts Management and Leadership Research, and he has conducted research on relationships between autonomy and value creation across the creative industries, the digitization of entertainment industries and published on topics such as digitization and diversity in the film industry, new channel strategies, project strategy, and the economic efficiency of copyright enforcement. He is also responsible for Kristiania’s executive program in Strategic Storytelling. 

In addition to his academic work, Terje Gaustad is an associate partner in Menon Economics, a consultancy operating at the interface of economics, politics, and the market, and he has a professional entertainment industry background that includes producer credits for theatrical feature films such as the British comedies “Save Angel Hope” (2007) and “Nasty Neighbours” (1999). 

Terje Gaustad holds a PhD in Strategic Management from the BI Norwegian Business School and an M.A. in Communication Management from the Annenberg School of Communication at the University of Southern California.

Ana Kristiansson

Ana Kristiansson is an experienced leader in the apparel industry with over 25 years of expertise. She is the founder of PORTIA, a tech company providing AI-powered solutions for SME fashion brands to streamline operations and embrace circularity. Kristiansson also leads Desinder, a creative agency specializing in sustainable fashion, offering brand strategy and circular design solutions.

With a BFA in Fashion Design from Parsons School of Design, Kristianssonhas worked with top global brands and earned multiple innovation awards. She is the founder of Apparel Entrepreneurship, an educational platform empowering sustainable apparel businesses, and is a successful author and podcaster.

Known for her dynamic speaking style, Kristiansson inspires audiences with insights on circular business models, branding, AI trends, and entrepreneurship, leaving a lasting impact.

Jørn Mortensen

Jørn Mortensen is the dean of the School of Arts, Design, and Media at Kristiania University College in Oslo, overseeing academic and artistic leadership across programs in design, music, performing arts, film, and media.

Previously, he served as rector of the Oslo National Academy of the Arts (2015–2019), where he secured university accreditation and established a PhD program in artistic research. As dean of the Art and Craft department, he developed BFA and MFA curricula and launched a groundbreaking MFA in Art and Public Space.

Mortensen has advised Danish and Swedish higher education authorities and chaired the art selection committee for Oslo's July 22 memorials, selecting Jonas Dahlberg’s acclaimed “Memory Wound.” As ELIA vice president since 2018, he leads the Artistic Research Working Group and contributed to the Vienna Declaration and Frascati Manual updates on artistic research.

Mortensen is also an active musician.

Nana Salin

M.A. Nana Salin currently serves as the Director of Alternative Funding at Aalto EE. Nana has extensive international experience in the museum, cultural, funding, university, and executive education sectors.

She has expertise in building creative concepts and partnerships, developing private funding and business, and creating innovative approaches.

Risto Sarvas

Risto Sarvas is a Professor of Practice and Head of the Information Networks program at Aalto University.

He has a colorful history overlapping design, business, technology, and society. The common denominator between these three roles is his endless enthusiasm to figure out how technology and society are intertwined: as a culture, in politics, in business, as well as in everyday life.

His research, teaching, and service design work have received several awards and much popularity.

Risto Sarvas holds a doctorate in Media Technology from the Helsinki University of Technology (now Aalto University).

Emma Stenström

Emma Stenström is an Associate Professor at the Stockholm School of Economics in Sweden. She researches and teaches social and existential sustainability, often with one foot in the arts.

In 2023, she published the book "Bubblehopping: A Method for Understanding Others," which has been nominated for best marketing book and best HR book.

Stenström has won several teaching awards and is a frequently sought-after and appreciated lecturer and workshop leader. She has also been guest professor at Konstfack in Stockholm, hosted a tv-show on SVT, and a regular columnist in the daily business paper, Dagens Industri.

The rest of the speakers will be confirmed later.

Keynote and Workshop Series Objectives Are Related to Topical Needs of the Field

Access to Resources: Showcase participants with relevant resources such as funding opportunities, co-working spaces, industry events to facilitate their entrepreneurial journey.
Networking and Collaboration: Facilitating peer-to-peer learning sessions, and industry meetups in workshops to create a vibrant community where participants can collaborate, share experiences, and build lasting relationships.
Case learnings: Engage participants in latest cases from creative businesses, encouraging them to apply the knowledge and skills acquired during the program to develop a viable business idea or take their existing ventures to the next level.
Personal and Professional Development: Foster personal growth and resilience by offering workshops on management, goal setting, negotiation, effective communication, and self-leadership to enhance their entrepreneurial journey.
Collaborative Opportunities in the Creative Economy: Providing participants a view from other business sector discussing the value of collaboration with creatives and showcasing successful cross-disciplinary collaborations.
AI and the Platform Economy: Navigating the Future for Creative Entrepreneurs: Creative entrepreneurs will have a comprehensive understanding of how to leverage AI and the platform economy to grow their businesses, engage customers, and monetize their creative content effectively in a rapidly evolving digital landscape.
Sustainable Business and Creative Entrepreneurship: Provide participants with comprehensive training on fundamental business concepts relating into creative field, such as business planning, pricing, marketing, finance, legal considerations, and intellectual property rights.

For

The keynote and workshop series are designed for

  • Emerging Creative Entrepreneurs: Individuals who have already started their ventures in the creative sector but are looking to scale or further develop their businesses. They could benefit from both foundational business concepts and advanced entrepreneurial strategies.
  • Artists and Creative Professionals: This includes designers, musicians, visual artists, writers, performers, and other professionals in the creative fields who are exploring the possibility of turning their passions into viable businesses.
  • Graduates from Creative Disciplines: Recent graduates from design, arts, media, music, and other related courses who are considering entrepreneurship as a career path.
  • Business Professionals: Individuals from traditional business sectors who are looking to diversify into creative fields, collaborate with creatives, or infuse more creativity into their existing businesses.
  • Freelancers: Independent professionals in the creative field looking to expand their reach, network, or potentially turn their freelance endeavors into struc-tured businesses.

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Keynote and Workshop